15 Comments
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Daleen Berry's avatar

Excellent article! 👏🏻👏🏻👏🏻👏🏻👏🏻

If I had continued doing even some of these things, my memoir would be widely known by now. But somewhere along the way I stopped. Compounding works. Whether you deal in money or books, it's the same principle.

Felisa Ordep - Author's avatar

This article gives me hope. Thank you!

Cory Althoff's avatar

You are welcome, and you’ve got this!

Kate Bouchard's avatar

“It felt like begging.”

This is the early, icky part of self promotion. Whether it’s a new business, a book, a podcast.

Heather Clark's avatar

This was so helpful. Thank you for the suggestions! I’m finishing my first book and just trying to figure it all out as I go!

Cory Althoff's avatar

Feel free to ask me any questions in my subscriber chat happy to help!

Rey's avatar

Really inspiring, thanks for sharing. Do you think the same playbook works for books whose value is less obviously transferable or utility-driven?

Cory Althoff's avatar

Glad you liked it! Yes, I do. I'm actually working on addressing this in my new marketing book. I think you have to focus on telling your own personal story. For example, if you wrote a fiction book, why did you write it? What is your unique story? And going on podcasts, etc. and being able to tell that story.

Martin H's avatar

Great article. Now I have to try it to see. But I read it in seconds, and that proves to me that you can write.

Zach Francis's avatar

I'm a first time author.

This is so spot on it's not even funny.

I'm running marketing tests right now.

I ran a press release campaign at the 3 months mark, not at 9 months.

My reviews are at 15, not at 25. Can say on my end it's an uphill battle for the time being.

Subbed.

Cory Althoff's avatar

Glad you liked it! Keep me updated on your progress!

The Focused Data Scientist's avatar

wow that’s insane, congrats

Complicated & Unfiltered's avatar

This was great advice! Thank you I'm taking notes!

Anthro-Apology's avatar

Such a great article and so affirming. I’m hopeful after quite a long day—of showing up for many days. Thank you.